Sunday, October 25, 2009

Hulu to Start Charging in 2010 - A Sunday Morning Post

Sad news for fans of all things legally free on the Internet, Hulu officially to start charging for content in 2010:
Bad news if you like free stuff: In 2010, the popular ad-supported streaming video site Hulu will officially begin charging for content.
Let me preface this with: as a fan of Hulu, I would pay for some premium content. However, the vast majority of what is on Hulu is something I am already paying for on cable or can get for FREE over the open air waves. The ONLY edge Hulu has is the fact that it is free and on-demand (meaning I can watch what I want, when I want). Is that worth paying for? As I said, maybe, for some stuff, especially if I dump my overpriced monthly cable bill. I gladly pay for Netflix, which a similar argument can be made for.

A lot of people are stating they are just going back to their torrents. Seriously? People are going back to torrents? I highly doubt any torrenters (aka pirates) dumped their torrents for Hulu. Torrents are simple to get, often better quality, and don't come with advertisements. Hulu was there for those of us that didn't pirate, but still wanted quality free content while supporting the content developers in some way.

Come 2010, my wife and I have decided to dump our cable TV and go Internet only. Regardless of whether Hulu is free or not, quality FREE and LEGAL content is available in droves on the Internet. Its just a question of setting expectations that we may miss a few things here and there (at the same time we may discover a few things we've been missing).

Anyways, we have Netflix and I think that is where the problem is. Can Hulu convince anyone to pony up for yet another online-centric service? I think the answer is yes, especially if it works out to be SIGNIFICANTLY cheaper than my monthly cable bill.

Back to Hulu and the pirates, and lets get this post back towards game-related

I just don't buy either side here. Hulu claims to be losing millions, but all the evidence shows how successful their model is for advertisers. Not to mention Hulu giving rebirth to almost dead TV programs such as Its Always Sunny in Philadeplphia. Hulu just needs to leverage itself better and get paid for the power that it now yields.

Pirates claim they were using Hulu, which is just laughable.

We've seen this in the game sector as well. Pirates ALWAYS claim they just want a free preview or that games are too expensive. As this post from an iPhone game developer shows, its a lie.
Well, from this data we can conclude that 0% of pirates think the game is worth buying (which, by the way, is contrary to most of the forum posts we read from legit buyers).
To summarize: iPhone games are cheap and NONE of the pirates came back to buy the game after playing it hardcore.

My view on piracy and what content creators should do:
a) minimize its impact to their service (don't let pirated copies tag along on your online services, make support requests, etc.)

b) ignore it
And that's that for a Sunday morning post.

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